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Estudio de caso
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por
Carla Hetherington
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6 min leer
Estudio de caso externo

Empowering Fairphone to gain control over their integrations and eradicate third-party dependency

Cliente
Fairphone
Industria
Electronics manufacturer
Desafío empresarial
Gaining control over their integrations and eradicating third-party dependency.
Socio integrador
BlueZebra is an Odoo and IPaaS specialist, automating processes to maximize efficiency and reduce inefficiencies, ensuring tailored partnerships for client success.

Descubra las ventajas Alumio para Fairphone

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Acerca de Fairphone

Fairphone is a Dutch electronics manufacturer and social enterprise based in Amsterdam that designs and produces smartphones to have a lower environmental footprint and better social impact. What began as an awareness campaign sharing the use of conflict minerals and mining practices in the electronics industry became a business in 2013. Fast-forward to 2024, Fairphone continues to disrupt the electronics industry by changing how its devices are built and produced. By making long-lasting devices with recycled, responsibly sourced, and conflict-free materials, Fairphone is committed to driving electronic innovation and sustainability across the globe.

Por qué Fairphone eligió Alumio

Fairphone, already a BlueZebra customer, was referred to Alumio as a potential solution to remedy its integration problems and lack of control over its connections.

Fairphone used Magento OMS (Order Management System) and Odoo ERP to manage all its orders and UPS to send them. These different systems were connected by a relatively cost-effective integration app from the Odoo App Store built by Webkul, but it faced several problems.

Their main challenge was third-party dependency. When changes had to be made in the integration app, Fairphone relied heavily on the app builder and had to wait several months at a time before they saw these changes implemented and could benefit from them. Due to this, Fairphone tried to ensure the optimal functioning of their orders differently and built their own in-house check app to ensure all the orders were in and properly synced. Although this was an acceptable temporary solution, it was impractical and time-consuming, which meant it needed to be more sustainable in the long run.

Eager to enjoy integration speed and autonomy, Fairphone’s main objective was to gain control over their integrations and eradicate third-party dependency on the integration app.

Qué Alumio ayudó Fairphone integrar

Initially, Fairphone was somewhat resistant to adopting an integration solution like Alumio because they had no prior experience with it. However, after a short time of using Alumio, they quickly embraced the solution to a great extent and now manage many integrations and connect several systems through it, from Bloomreach (an e-commerce personalization platform) to a variety of Odoo apps, including Odoo ERP, Zendesk (CRM), Trustpilot (a review platform), Yotpo (a content marketing platform), and Gravity Forms (a premium WordPress plugin), Fairphone has a robust IT infrastructure largely integrated via Alumio.

Puntos finales conectados

Cómo Fairphone utilizó la plataforma Alumio

Besides the systems above, Fairphone also enjoys the flexibility of connecting other endpoints independently. As such, they connect their UPS system via Odoo directly since it was bespoke work done before Alumio came into the picture and continues to run smoothly. Additionally, Fairphone maximizes its tech stack capabilities by integrating a variety of microservices, connecting to specific vendors directly with the help of their own in-house programmers. As such, their IT infrastructure is a prime example of a tech stack organized on different layers and connected by different methods that maximize its integration capabilities in different ways. The bottom line is that flexibility wins the race!

Thanks to Alumio, Fairphone now has full visibility and control of its integrations. The platform’s automated logging and monitoring capabilities help keep track of every process, data transfer, request, and change across all integrations and provide real-time alerts in case of errors.

Additionally, Alumio made it easy for Fairphone to integrate any new systems, cloud apps, and data sources they wish quickly, significantly reducing their time to market without disrupting data integrity or existing integrations.

From the start, Fairphone had access to strong technical support from both Alumio’s Customer Support team and BlueZebra’s, as we guided them every step of the way and were available to solve any potential roadblocks. Over time, Fairphone decided to have their Alumio technical knowledge in-house, and they now have taken complete control over all integrations and manage them via Alumio with minimal support, detecting and solving issues quickly and independently.

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Fairphone
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Fairphone
Alumio signo de cita de color púrpura vivo, un indicador visual de una cita siguiente en esta página.
Gracias a la sencillez de la plataforma y a su interfaz fácil de usar, Fairphone puede ahora integrar varios sistemas a través de Alumio sin necesidad de recurrir a programadores para ello."
Bouke Steemers
Fundador, BlueZebra
Carla Hetherington
Redactor en Alumio
Carla Hetherington es redactora publicitaria de Alumio en los Países Bajos. Se unió a Alumio con la misión de humanizar nuestro producto y hacerlo más accesible a un público más amplio a través de sus habilidades narrativas creativas. Siempre que no está ocupada escribiendo, se sumerge en las páginas de algún oscuro manuscrito medieval, y de vez en cuando se toma descansos para soñar despierta con los gatos que algún día espera tener.

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Leonie Becher Merli
Representante de desarrollo empresarial
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Retrato de Leonie Becher Merli, 
Representante de Desarrollo de Negocio, Alumio, dentro de un fondo blanco circular.
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