Meet b-boo baby & lifestyle GmbH, a leading manufacturer of high-quality baby textiles that are sold throughout Europe with a focus on Benelux and DACH. As one of the top 3 brands of baby textiles in the Netherlands, b-boo provides its products to big stores here, such as Prénatal and Baby-Dump. They sell their products to/from Bol and Otto while also focusing on international online marketplaces. Apart from delivering products B2B, b-boo also sells products directly to customers (D2C) from their webshop Meyco Baby, and they work with businesses to develop private labels.
As a leading manufacturer of high-quality baby textiles, b-boo Baby & lifestyle GmbH has built its web shop meycobaby.com on Shopware, a leading e-commerce platform. Looking for a software solution to manage, enrich, and propagate their product data, b-boo decided to integrate Akeneo, a renowned PIM (Product Information Management) system, with their e-commerce platform.
This led b-boo to discover and choose the Alumio integration platform for its extensive experience in building e-commerce integrations. In fact, Alumio also provides an Akeneo to Shopware connector that helps to integrate both applications even faster.
As an API-driven solution, the Alumio cloud-native integration platform provides a user-friendly web interface to create, manage, and monitor multiple integrations, enabling businesses to seamlessly add more application integrations without any loss of data integrity.
Thus, apart from using Alumio to build their Akeneo to Shopware integration, b-boo chose to also integrate three more applications. This involved integrating Exact, their ERP (Enterprise Resource Planning) system that manages all their financial information, their Warehouse Management System (WMS) - MontaWMS, and ChannelEngine, a marketplace management tool that helps manage product listings on popular marketplaces like Bol.
Apart from seamlessly integrating the five aforementioned endpoints with Alumio, b-boo also benefits from automating real-time data exchange between all integrated systems via Alumio.
The challenge: while orders from b-boo’s ERP (Exact) were already going to their WMS (MontaWMS), delivery details and invoices were getting picked up by the Exact ERP. However, while product orders that came in from Shopware and ChannelEngine were reflected in their Warehouse Management System (MontaWMS), this data did not appear in their ERP (Exact). While MontaWMS was b-boo’s source of truth for which orders were delivered, their ERP was the source for invoicing.
Thus, b-boo used the Alumio integration platform to build complex automated workflows that ran across all integrated systems. This involved automatically picking up all order data from MontaWMS, finding missing financial data from Shopware and ChannelEngine such as prices, VAT, discounts, etc., and delivering this enriched data for orders, deliveries, and invoicing to their ERP system (Exact).
As a result, by enabling real-time data exchange and synchronization between all integrated applications, b-boo orchestrates an automated commerce ecosystem via Alumio.